This was the first real ad campaign for LSC and great fun studying old movie posters to get the look just right. We worked with an illustrator who was a history buff specializing in the genre.

You can't work at Grey without doing at least one Smuckers' ad with Tim and Richard. You test seemingly hundreds of story lines and produce as many as possible before the boys grow beards. This was the highest scoring ad they'd ever done using the boys, and boy did they do a lot.

A young paste-up guy in the art studio of DDB joins up with a creative assistant who wants to write, and they enter an international aids awareness contest.

And win.

This was the first TV ad of my career, and it wound up in The MOMA.

I was incredibly fortunate to work with Tom Schiller, the co-creator of SNL, on these completely absurd spots.

Do not operate heavy machinery while consuming a slightly higher alcohol beer. Unless you are are shooting a TV spot for Genny Ice with Michael Cuesta in Chicago at 1 am.

Transit posters can get stared at sometimes for a 1/2 hour at a time. In this ad for Wet Ones, we gave the rider about 10 different nasty plots going on in one image.

Mort Drucker was the obvious choice for illustration and was an amazing curmudgeon to work with.